Milk & Honey PR | Beyond the Badge: Turning Values into a Compelling Impact Report
Join us for an inspiring panel discussion featuring three leading B Corps, hosted by Kristy Leighton and Meilin Wong from Milk & Honey PR. Together, they’ll guide a conversation on the power of transparent communication and values-driven reporting. You’ll hear from Frantz Braha of the SaladStop Group and Helen Steiger of Junxion, who will share their firsthand experience in creating annual impact reports that go beyond the numbers, telling the story of their company’s purpose, progress, and impact. Whether you're just getting started or looking to elevate your reporting, this session will offer practical insights and real-world examples to help you bring your company’s values to life on the page.
Many companies celebrate B Corp certification as a milestone, but the real value comes from activating it as an ongoing driver of growth, credibility, and influence. This webinar will explore how organizations can embed B Corp values into their operations and communications, with the annual impact report serving as a powerful proof point.
Key Areas of Discussion:
- Aligning B Corp Commitments with Business Goals
How to link B Corp principles to commercial priorities such as winning new business, attracting talent and investors, and securing partnerships.
 - Developing an Annual Impact Report
What goes into an effective report, from ESG metrics to storytelling, and how to scale it from a simple PDF to a digital microsite.
 - Building Trust and Reputation
How impact reporting enhances credibility, strengthens transparency, and positions companies as thought leaders in their industries.
 - Quick-Win Activation Strategies
Practical ways to repurpose impact report content for marketing, media, award submissions, and stakeholder engagement.
 - Real-World Examples
Case studies from B Corps that have successfully leveraged impact reporting, as well as lessons from those that struggled to activate their certification.
Don't miss this opportunity to:
- Learn from real B Corps: actionable lessons from leaders who’ve turned values into growth.
- Turn reporting into growth engines: attract talent, investors and trust by making your report work harder for you.
- Receive the Impact Report Starter Kit: a practical guide to kickstart or sharpen your reporting